Dell's Carbon Neutral Claim|Business Ethics|Case Study|Case Studies

Dell's Carbon Neutral Claim

            
 
Case Studies, Case Study in Business, Management

ICMR HOME | ICMR Case Study Collection

Case Details:

Case Code : BECG099
Case Length : 15 Pages
Period : 2007-2009
Pub Date : 2009
Teaching Note :Not Available
Organization : Dell Inc.
Industry : Computers, IT and ITeS
Countries : Global

To download Dell's Carbon Neutral Claim case study (Case Code: BECG099) click on the button below, and select the case from the list of available cases:


OR


Buy With PayPal

Amount to be paid:



Prefer to pay in another currency ?
Select Currency for Payment



Exchange Rates: Click Here
Delivery Details: Click Here



Price:

For delivery in electronic format: Rs. 300;
For delivery through Shipping & Handling Charges extra: Rs. 300 +Shipping & Handling Charges extra

» Business Ethics Case Studies
» Business Ethics Short Case Studies
» Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Area Specific Case Studies
» Industry Wise Case Studies
» Company Wise Case Studies

Custom Search


Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



Chat with us

Strategic Management Formulation, Implementation, & Control, 12e

Please leave your feedback

Leave Your Feedback

ICMR India ICMR India ICMR India ICMR India RSS Feed

<< Previous

Introduction Contd...

According to a research report released by Gartner, Inc.7 in April 2007, it was estimated that the carbon dioxide emissions from the ICT industry accounted for nearly 2 percent of the global emissions of the gas8. ICT companies were expected to adopt various measures to improve the energy efficiency of their operations and also to manufacture products that consumed less energy.

As a part of its commitment to environmental sustainability, Dell Inc. (Dell) announced in September 2007 that it would become carbon neutral by the end of 2008. In August 2008, it came out with the announcement that it had managed to achieve carbon neutrality a few months before its self-imposed deadline.

Business Ethics Case Studies | Case Study in Management, Operations, Strategies, Business Ethics, Case Studies

This 'carbon neutral' claim received a mixed response from industry observers and environmental activists. On the one hand, Dell's achievement was applauded as it was the first company with a global presence to achieve this landmark. It was also regarded as a motivation to other leading global players in the Information Technology industry to lessen their carbon footprint...

Excerpts >>



7] Gartner Inc. is a US-based research firm with a focus on the Information Technology industry. Its clients include major technology companies, government agencies, and investment firms. It posted annual revenues over $1 billion for the financial year 2008.
Source: www.gartner.com (Accessed on June 23, 2009).
8] "Gartner Estimates ICT Industry Accounts for 2 Percent of Global CO2 Emissions," www.gartner.com, April 26, 2007.

 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Text Books, Work Books, Case Study Volumes.